英语:比亚迪在欧洲的电动汽车销量首次超过特斯拉

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Source: BYD sells more electric vehicles in Europe than Tesla for first time

比亚迪在欧洲的电动汽车销量首次超过特斯拉,标志着这家中国集团进军海外市场的努力取得突破。汽车数据情报公司 Jato Dynamics 的数据显示,上个月比亚迪在欧洲注册了 7,231 辆纯电动汽车,而特斯拉的注册量为 7,165 辆。特斯拉的月销量同比下降了 49%,而比亚迪则增长了 169%。这家中国集团包括插电式混合动力汽车在内的注册量飙升了 359%。这家中国集团大举进军欧洲市场之际,特斯拉的销量却因产品组合老化和马斯克干预地区政治而出现下滑。Jato Dynamics 全球分析师 Felipe Munoz 表示:“这是欧洲汽车市场的分水岭,尤其是考虑到特斯拉多年来一直引领欧洲电池电动汽车市场,而比亚迪直到 2022 年底才正式开始在挪威和荷兰以外的地区运营。”尽管最近对其旗舰车型 Model Y 进行了升级,但特斯拉在欧洲主要市场的销量仍在持续下滑。在特斯拉第一季度利润跌至 2020 年第四季度以来的最低水平后,马斯克还宣布辞去美国政府职务,专注于运营特斯拉。与此同时,雷诺、Stellantis 和其他品牌纷纷以更实惠的价格积极推出新型电动汽车,以满足今年开始的欧盟更严格的排放法规,这也导致了这家美国电动汽车公司在欧洲的销量下滑。4 月份,雷诺、斯柯达、大众、奥迪和宝马的纯电动汽车销量也超过了特斯拉。在全球范围内,比亚迪已取代特斯拉成为全球最大的电动汽车制造商,这得益于其本土市场的强劲需求。但这家中国集团在欧洲相对较新,其迅速进军海外市场引发了西方汽车制造商的警惕。比亚迪和其他中国企业已经扩大了在欧洲的产品线,增加了插电式混合动力汽车的销量,这类汽车不受欧盟对中国产电动汽车征收高达 45% 的关税的影响。

BYD has sold more electric vehicles in Europe than Tesla for the first time, marking a breakthrough for the Chinese group’s efforts to expand into overseas markets. BYD registered 7,231 fully electric cars in Europe last month compared with 7,165 registrations for Tesla, according to Jato Dynamics, the automotive data intelligence firm. Tesla’s monthly volume was down 49 per cent year-on-year, while BYD reported a 169 per cent jump. The Chinese group’s registrations including plug-in hybrids soared 359 per cent. The Chinese group’s aggressive expansion into Europe has coincided with a slump in sales for Tesla due to its ageing product portfolio and a backlash to Musk’s intervention into regional politics. “This is a watershed moment for Europe’s car market, particularly when you consider that Tesla has led the European battery electric vehicle market for years, while BYD only officially began operations beyond Norway and the Netherlands in late 2022,” said Felipe Munoz, global analyst at Jato Dynamics. Tesla’s sales have continued to decline in key European markets despite a recent upgrade of its flagship Model Y car. Musk has also announced that he was stepping back from his government role in the US to focus on running the carmaker after its first-quarter profits fell to the lowest level since the fourth quarter of 2020. The US EV company’s decline in Europe also comes as Renault, Stellantis and other brands have aggressively rolled out new battery-run vehicle models at more affordable prices to meet tougher emissions regulations in the EU starting this year. For the month of April, Renault, Škoda, Volkswagen, Audi and BMW also outsold Tesla in pure electric cars. On a global level, BYD has overtaken Tesla as the world’s largest maker of electric vehicles driven by strong demand in its home market. But the Chinese group is a relative newcomer in Europe and its rapid foray into overseas markets has sparked alarm among western carmakers.  BYD and other Chinese groups have expanded their product line-up in Europe, increasing the sales of plug-in hybrids, which are not subject to EU tariffs of up to 45 per cent on EVs from China.

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